The Self-Superiority of the Macintosh Minority

Mike Dennis pointed me to an article about the mindset of Mac buyers, which is perhaps the only minority group WASPs like Mike and I can claim to be part of. According to Mindset Media, a group I know nothing about, people who are “highly open-minded” are 60% more likely to buy a Mac. In addition, “These purchasers are also more liberal, less modest, and more assured of their own superiority than the population at large.”

More liberal? Less modest? I don’t know about that. But being a Mac user since 1988, and therefore obviously equipped with enormous foresight, I have no problem attesting to my own superiority.

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